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# Sales Enablement Innovation [podcast]: Leore Spira, Syte
- URL: https://www.salesenablementcollective.com/sales-enablement-innovation-podcast-leore-spira-syte/
- Published: 2021-07-01T18:28:45.000Z
- Updated: 2024-09-25T14:21:17.000Z
- Description: “Sales operations is just one piece of the puzzle; revenue ops gives you the full picture.”
- Author: Chloie Brandrick
- Tags: Podcasts, Revenue enablement

[ ![](https://productmarketingalliance.com/content/images/size/w1000/2020/09/Spotify-podcatss.png) ](https://open.spotify.com/episode/0U5qxPMj5OuGc3wOONY2aS) [ ![](https://productmarketingalliance.com/content/images/size/w1000/2020/09/Apple-podcasts-3.png) ](https://podcasts.apple.com/gb/podcast/sales-enablement-innovation-leore-spira-syte/id1531699214?i=1000527532256) 

“*Sales operations is just one piece of the puzzle; revenue ops gives you the full picture.*”

Syte’s Head of Revenue Operations, Leore Spira, sees organizations shifting their focus from just the traditional ‘sales’ function, to recognize every customer-facing role as a generator of revenue. And that means enablement needs to support every team that influences the customer journey, from pre-sales, to retention and renewal. 

In this Sales Enablement Innovation podcast, she talks to us about this, how the pandemic has provided an opportunity for rev ops to shine - and how she almost became a lawyer and a marketer before arriving at her current role.

**Catch up with past episodes of** [**Sales Enablement Innovation**](https://podcast.salesenablementcollective.com/)**.**

[ ![](https://storage.ghost.io/c/af/0b/af0be61a-605a-42ee-a863-ad9ed41cd9ed/content/images/size/w1000/2021/03/03-SEC-4--1-.png) ](https://podcast.salesenablementcollective.com/?utm%5Fsource=article&utm%5Fmedium=blog&utm%5Fcampaign=SEC%20Podcast%20Ad)