A talk by Iris Chan, B2B Marketing and Sales Enablement Leader at Seismic
Now available OnDemand
A few weeks ago at the Future of Sales Festival, B2B Marketing and Sales Enablement Leader at Seismic, Iris Chan, revealed 5 proven game-changing strategies to enable effective virtual selling.
Watch the session to learn:
- How drastic shifts in buyer behaviours, compounded by disruptive forces from the pandemic, have re-written the B2B sales playbook.
- How to overcome the top challenges in virtual selling.
- How to close the gaps between buyer priorities and seller effectiveness in virtual engagements.
Iris Chan, B2B Marketing and Sales Enablement Leader at Seismic
Iris Chan is responsible for leading the regional marketing strategy and function, while managing the APJ sales development team at Seismic. With over 20 years’ experience in the B2B technology industry Iris has a wealth of knowledge to share with anyone in marketing and enablement leadership roles.