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Meanwhile, elsewhere at SEC…

What sales enablement isn't

What sales enablement isn't

There are many misconceptions about sales enablement: that it’s about fire-fighting, it’s transactional, it’s a one-off activity. We dispel them once and for all.

Don't get mad

deploying a sales strategy that works

Deploying a sales strategy that works

There are a million ways to screw up sales enablement. Here’s a selection of the best Q&As from our recent #SEFest, where our expert panel explained how to avoid them.

Find out how

measuring social sales performance

Measuring social sales performance

With social sales, KPIs often take a backseat. Yet, thoughtfully selected metrics will help focus on activities that work for your company and your reps.

What to track

How to make your sales training stick

How to make your sales training stick

Ongoing sales training should be more than a tick-box exercise - and there’s no one-size-fits-all approach. But what does that mean in practice for a sales enablement practitioner?

Get the lowdown

New in the membership plan

New in the membership plan

Exclusive Content



  • Future of Sales Festival | June 2021 | featuring brands like Google, HubSpot & Amazon.

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Best of the rest:

Upcoming events

  • Chief Revenue Officer Summit | September 29
  • Sales Enablement Festival | October 26-28
  • Revenue Acceleration Festival | November 16-17
  • Future of Sales Festival | December 7-9


  • Sales Enablement Salary Survey 2021 | report
  • Onboarding for faster ramp | eBook
  • 3 sales playbooks to improve sales performance | eBook
  • Sales enablement evolved | eBook


Get involved

The SEC Community

Our slack community combines thousands of sales enablement practitioners from all corners of the globe in one central hub.

Every single day tons of enablement specific conversations go down - so whether you’re looking to collaborate with peers, seek new job opportunities, find solutions to your problems, share advice of your own, or just looking for that new source of inspiration, the sales enablement collective is the perfect place for it all.

Get involved.  👇

Join the Sales Enablement Collective (SEC) Slack community!
From sales performance to skills development, coaching to content management, personas to pipelines, we sales enablement professionals have a lot of plates to keep spinning. Luckily, we’ve got a solution for that...

Partner with us

Partner with us | Sales Enablement Collective
Want to access our network of senior sales enablement decision-makers and position your brand as an industry leader? Find out more about our sponsorship opportunities.

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