For PandaDoc's Senior Manager of Sales Enablement, Gail Behun, high performance sales enablement means working in tandem with marketing (who craft the message) and product (who provide the detail). Aligning objectives and expectations is key - 'level-setting', as Gail puts it.
She's also passionate about helping sellers to grow, and develop their career paths - for her, enablement goes beyond reps simply hitting quota and excelling in the short-term.
In this Sales Enablement Innovation podcast, Gail shares her philosophy for nurturing sustainable success, and how she encourages all enablers - and aspiring enablers - to reach out to others in the community to forge connections, share knowledge and immerse themselves in the discussions happening online.
Catch up with past episodes of Sales Enablement Innovation.