40% of revenue leaders report that their methodology did not deliver the initial value expected.
Uplevelling your sales team’s performance hinges one very important thing: Your sales methodology.
Join John McClellan, Director of Revenue Enablement, Showpad, and Vanessa Metcalf, VP of Global Revenue Enablement, Showpad on September 4 for a complimentary live session about how to make your sales methodology stick.
Discover how to transform your sales methodology from a one-time event into a deeply embedded, continuously reinforced part of your sales culture.
Insights you'll walk away with
- Evaluating your methodology needs: Understand the key indicators that signal it's time to implement or revitalize a sales methodology.
- Choosing the right approach: Learn the core pillars of a value selling methodology including, a value proposition framework, differentiation guide, and stakeholder map.
- Setting up for success from day one: Discover how to align key stakeholders and define leading and lagging metrics to measure the ROI of your methodology.
- Strengthening with technology: Find out how to embed your methodology into CRM and sales enablement platforms to reinforce adoption.
Solving key pain points like:
- Sellers go off-message and struggle to clearly position value to customers.
- The sales team slips back into old habits after your methodology rollout.
- Your methodology isn't delivering the value you expected.
- Sales tools and platforms sit on the shelf unused.
Meet the experts
John McClellan, Director of Revenue Enablement, Showpad
John McClellan, Director of Revenue Enablement at Showpad. With more than 10 years of experience in revenue enablement, GTM strategy, sales operations, and product marketing, John is passionate about proving the impact enablement can have on a business.
Vanessa Metcalf, VP of Global Revenue Enablement, Showpad
Vanessa Metcalf has spent close to a decade in SaaS across sales individual contributor, sales leader, revenue operations and revenue enablement roles. She is passionate about building high performing teams in fast growth environments, with experience at both start up and established global organizations, including Top Hat and Docebo, and now at Showpad.
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